Want a $3,000 plasma TV? Try a discounter like Wal-Mart
Discounters like Target and Wal-Mart are becoming major players in the low-end of the PC business according to this New York Times story (registration required):
Wal-Mart's interest in the electronics sector began to intensify about four years ago, when the giant retailer realized the potential of sticking mass prices on high-tech items. It has made runs at other specialty retail sectors, like toys, in the past, though consumer electronics are considered more lucrative.
..."Big-screen televisions were very small last year at Wal-Mart," Mr. Ciccarelli said. "This year, they're in 1,500 stores." How about flat-screen TV's, which were emerging on consumers' Christmas lists at this time last year? Ms. Eberts estimates that this year, 60 percent of all the televisions stocked at Wal-Mart are flat screens. And about 150 stores are selling plasma TV's, which offer high clarity, at just under $3,000, according to Ms. Driscoll.