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I dont' think you should charge for follow up. Writing PR should be what you charge the most for becuase ultimately as you build up contacts and gain experience, placement is going to get easier and easier

posted by tigerprincess on July 22, 2005 at 7:49 PM | link to this | reply

thanks so much - do you guys mean a flat fee for the job as opposed to hour
ly?

thanks!

posted by DancesWithWords on July 22, 2005 at 9:57 AM | link to this | reply

everyone has given you some great advice...
I have no idea, not being involved in the industry myself, but I would have thought a flat fee would have been the way to go.

posted by littlemspickles on July 22, 2005 at 1:36 AM | link to this | reply

Hmmm

This is a great question.  I almost think it's a flat rate for all.  I'd give the premise that all three things need to be done just right or none of the things work, so you've adopted a credo of the flat rate per hour.    You may make a few dollars more on one tast than another.

The placement task is so much more labor intensive, as was suggested, but if you're charging per hour, that's okay.

Here's the thing:  will the person give you grief about the hours.  This is where a flat fee works best.  Until you have done this a bit, and get to know how to judge the client (in terms of needs as well as pain in the rear behavior), you won't have a real clue. 

I've worked for a woman who does editorial stuff from straight editing to trying to find representation for authors.  Geez can that get confusing.  As most of these people end up self publishing, they are astounded when she charges them.  Even the self publishers who get her to write press releases tell her she has no business charging them for telephone time and the like.  She has worked for 1 cent a word so often it's depressing to me.

I charge $15 an hour for editing on the side.  That's really, really cheap.  I try to stay away from the per word because I find that those who want that are those who expect me to ghostwrite the thing, yet tell everyone they are authors.  Now that's depressing to me.  If someone is good and just needs cleaning up, it doesn't cost as much.  Why should the people who pick up a dictionary suffer because others won't?

This is all the kind of stuff you have to weigh when you're looking at pricing.  Then remember that you will have this thing evolve as your needs evolve and your business grows. 

 

posted by terpgirl30 on July 21, 2005 at 9:45 PM | link to this | reply

Speaking from the perspective of
one with limited experience, I'd try to make sure that at least all my costs are covered, plus a little extra (my mark up).  That's what I do in my cake-making business. No sense losing money when you've put your time and effort in it.

posted by word.smith on July 21, 2005 at 8:47 PM | link to this | reply

I think that placing the PR is quite labor intensive, by that I mean placing it properly rather than sending out a bunch of press packs into the great blue yonder.
I recently quoted someone as much to do that as the writing.
If you recall I said yesterday with some jobs you might want to give them a rate for the whole job. I think you would have to charge the equivalent of a few hours depending how complicated it is. Don't sell yourself or your time short. $25 is not expensive - don't even think about anything lower

posted by Azur on July 21, 2005 at 7:34 PM | link to this | reply

Though I have no idea. .,
I will be watching this entry to see what others think.

posted by Joe_Love on July 21, 2005 at 7:12 PM | link to this | reply