Friday, July 1, 2011
Friendster RebootsI'd forgotten I was still a Friendster member. Here's what showed up in my inbox this morning:
A Personal Message from Friendster's CEO
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Dear fellow Friendster members,
As many of you may know, Friendster announced that it is re-launching itself as a social gaming portal and launched a beta version of the new Friendster a couple of weeks ago. The beta version was well received. I am pleased to announce that the new Friendster is going live thereby enabling all our users to login to the new Friendster using your existing Friendster username and password.
Friendster has touched the lives of many. Since MOL, the company I founded acquired Friendster in early last year; many people have come up to me to tell me how Friendster has changed their lives. Many have told me that they have found their life partners over Friendster. Just last week, a successful Internet entrepreneur in Singapore told me that her success was triggered by promoting her business on Friendster. Friendster pioneered social networking and ignited the social media industry that has created billion dollar companies such as Facebook and Twitter, companies that may not have existed in their present form if not for Friendster's early innovation.
Today, Friendster is in a unique position to take advantage on the growth of social gaming. Through its relationship with MOL, which has a 10 year history in working with gaming companies, Friendster has both the experience and track record to make innovations in this space.
Today, as Friendster reinvents itself as a social gaming destination that enables its users to create multiple avatars, play games and enjoy rewards; I hope that all of you will wish us luck and continue to support us in our new reincarnation. The new Friendster is not perfect and we will continue to add new games and features such as localization and rewards over the next few months. Our team is working hard on adding these features and welcomes your suggestions and comments on how we can better serve your needs as a social gaming and entertainment destination.
I would like to take this opportunity to thank all of you for your support and hope that all of you will enjoy the new Friendster as Friendster continues to innovate to serve and entertain you better.