Thursday, December 23, 2004
Case in point. This will be a case in point. The premise is - You are a large, old service corporation with nearly two centuries in business. You have a large technical fortress and marketing engine. You have market presence and recognition. You want to do business over the web and have a notion to... Sign in to see full entry.
Sunday, December 19, 2004
The Cowboy & To the Gray Havens
The Cowboy The next thing you need for success is a web persona. Be different at work - that is "Be Yourself. "Let loose the inner "rogue" - Super Dick the Web Rogue, or in my case the Web Cowboy or Yahoo, YiiiHaa! Bleach you hair! Pierce something!! I even renamed my workspace, "The Web Cave" - and... Sign in to see full entry.
Wednesday, December 15, 2004
Technical Support?
From my experience, working with complex, Main Frame bound technology departments which attempt to implement web projects is a hideous nightmare. But, as a web rogue, my orders were to implement a "rogue" web site. In fact, I use the word "rogue" because that's the label that site and myself... Sign in to see full entry.
Saturday, December 11, 2004
The Four Horsemen
So, in order to be a successful Web Rogue, you need to know the business and to have a great project implementation track record. Now, you also need "Artistic Flair." All this means is you have an eye for arranging graphics and text on a page - that is layout artistry. You know something about... Sign in to see full entry.
Wednesday, December 8, 2004
10 Steps for Successful Project Implementation
10 Steps: 1 - Simplify any project to specific business benefits. 2 - ID the budget. Promise to bring the project in ahead of schedule and under budget. 3 - Partner with individuals in the business that best benefit by the implementation. 4 - Promise implementation dates and deliverables that you... Sign in to see full entry.
Tuesday, December 7, 2004
Eight Steps to Web Rogueship
All fun aside, when there is an established Technocratic dominance over all technological innovations, any individual who manages to break loose from the pack and, like an independent entrepreneur, positively influence the corporation and positively pisses-off the technical establishment, has... Sign in to see full entry.
Sunday, December 5, 2004
How to Be a Successful Web Rogue - Dick the Web Rogue
Lights! Camera! Action! Bring on the "rogues" - the Web Rogues, that is. Throughout this land there are many busy hands on the World Wide Web. Some are keying and clicking to view the vastest pool of information since the Oracle at Delphi. Some are wicked and evil, hacking their way through... Sign in to see full entry.
Thursday, December 2, 2004
Jaundyce vs Jaundyce: The New Bleak House
What we have here is a typical case of bringing services that have no place on the web to the web. It is an example of how technocratic budgets can toss away dollar after dollar if they get the chance to do so. It's not their fault. They were born to it. I blame the executives who, like little boys... Sign in to see full entry.
Tuesday, November 30, 2004
The 100% Electronic Chair (XXQ Corp.)
Often, one of the worst contributions of the technology team to these proceedings is their insistence that the solution be 100% electronic. The web is a collection of old technologies mixed with new advances. It is also a "people" place, primarily. 100% electronic, means "I wanna fail and fail BIG."... Sign in to see full entry.
Sunday, November 28, 2004
Secret Marketing Opportunities (The Recipe Continues)
Next, you put on your cap and decide you need to have a WEB product. This is something new, completely devised to make you money on the web. This takes a deal of creativity, something you might be lucky to have; but, also takes a deal of capital, which you can invest from all the cost-savings you... Sign in to see full entry.