COMMERCIALS IN THE MEDIA: The Domino-FX Type of Commercial

Sunday, November 13, 2005

The Domino-FX Type of Commercial

Several commercials out there these days play dominos with the viewer’s emotions. I call them the “Domino-FX” commercials. They create an unmanageable situation, which results in a serious problem that they claim to be able to solve. You have likely seen some variation of this type of commercial.... Sign in to see full entry.

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